发明名称 METHOD FOR ADVERTISING USING POSITION TRACKING SYSTEM OF MOBILE PHONE TERMINAL
摘要 PURPOSE: A method for advertising using a position tracking system of a mobile phone terminal is provided to increase advertising efficiency by identifying a mobile phone position of a moving user to advertise a product of a peripheral area advertiser, to make the user purchase the product. CONSTITUTION: A method for advertising using a position tracking system of a mobile phone terminal comprises the steps of: making a base station perceive a present position of a mobile phone terminal within an area of an advertiser; making an operator system of an exchange transmit an advertisement or a coupon to the mobile phone terminal; making a mobile phone user identify a position of a provider or additional information by using an automatic response system(ARS) or a wireless internet.
申请公布号 KR20000058947(A) 申请公布日期 2000.10.05
申请号 KR20000038529 申请日期 2000.07.06
申请人 KIM, DO SIK 发明人 KIM, DO SIK
分类号 H04W4/12;H04W8/24;(IPC1-7):H04Q7/24 主分类号 H04W4/12
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