METHOD FOR EXECUTING INTERNET ADVERTISEMENT THROUGH ADVERTISING AGENCY OF INTERNET ADVERTISEMENT BROADCASTING

摘要

PURPOSE: A method for executing internet advertisement through an advertising agency of internet advertisement broadcasting is provided to supply the internet advertisement broadcasting, by dynamically inserting advertisement contents to multi media contents according to demands of the internet broadcasting stations. CONSTITUTION: A method comprises the steps of: receiving a request of the multi media contents from a client in the internet broadcasting server; connecting the requested multi media contents from the internet broadcasting server to the advertising agency server of the internet advertisement broadcasting, and requesting an insert of the advertisement contents to supply; retrieving the advertisement contents dynamically inserting to the requested multi media contents in the advertising agency server of the internet advertisement broadcasting; generating a meta file prescribing a stream generating order of the requested multi media contents and the retrieved advertisement contents in the advertising agency server of the internet advertisement broadcasting; supplying the generated meta file to the client in the advertising agency server of the internet advertisement broadcasting; transmitting the multi media contents corresponded according to the request from the client of the meta file to the client by using the stream techniques in the internet broadcasting server, and transmitting the advertisement contents to the client in the advertising agency server of the internet advertisement broadcasting.