发明名称 |
SYSTEM ALLOWING SELECTION OF PRODUCTS IN A VIDEO PRODUCTION BY USING REFERENCE IMAGES |
摘要 |
Disclosed are a method, apparatus and system for providing action selections to an image referencing a product in a video production and a content reference architecture beneficially used therewith. According to the disclosure a method for providing action selections to an image referencing a product in a video production includes (1) communicating a video production to a reproducing apparatus, the video production comprising a placement zone and a trigger zone at least partially coincident with the placement zone, wherein the trigger zone comprises a trigger resource identifier, and wherein the placement zone comprises an image referencing a product; (2) communicating to the reproducing apparatus an indication that an action selection interface associated with the product is available in response to a request corresponding to the trigger; and (3) communicating to the reproducing apparatus a characterization of the action selection interface, wherein the action selection interface comprises a selectable action. A disclosed method includes receiving a first request (URI) from a reproducing apparatus, for example a set-top box, the first request having been extracted from a video production communicated to the reproducing apparatus; determining a second resource identifier (URL) responsive to the first request and redirecting the first request wherein a response is provided to the reproducing apparatus.
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申请公布号 |
WO0042768(A1) |
申请公布日期 |
2000.07.20 |
申请号 |
WO2000US00017 |
申请日期 |
2000.01.14 |
申请人 |
RESPOND TV, INC. |
发明人 |
KAISER, DAVID, H.;LASH, TODD;WEBER, JAY, C. |
分类号 |
G06Q30/00;G06F17/30;G06Q50/00;H04N7/16;H04N7/173;(IPC1-7):H04N7/173 |
主分类号 |
G06Q30/00 |
代理机构 |
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代理人 |
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主权项 |
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地址 |
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