摘要 |
<p>Apparatus and methods are provided for effecting remote commerce, such as in telemarketing (either inbound or outbound), and in electronic commerce, which are particularly adapted for the intelligent selection and proffer of products, services or information to a user or customer. In the preferred embodiment, the selection of the proffer of goods, services or information comprises an upsell with respect to the primary transaction or primary interaction data. The offer of the upsell is preferably generated and offered in real time, that is, during the course of the communication initiated with the primary transaction or primary interaction.</p> |