Reversible thermosensitive coloring composition and reversible thermosensitive recording medium using the same

摘要

A reversible thermosensitive coloring composition is provided, which contains (a) an electron-donating coloring compound; and (b) an electron-accepting compound, which is an aromatic carboxylic acid compound comprising at least one hydrocarbon group, which induces color formation in the electron-donating coloring compound. The reversible thermosensitive coloring composition reversibly assumes a color-developed state or a decolorized state, in response to at least one of (1) the temperature thereof when heated and (2) the cooling rate of the reversible thermosensitive coloring composition when cooled after the heating thereof. A reversible thermosensitive recording medium using the coloring composition is also provided.