VIDEO PROMOTION SYSTEM WITH FLEXIBLE LOCAL INSERTION CAPABILITIES

摘要

A system is provided for supplying globally distributed video promotional information to cable systems. The cable systems contain local promotion units that distribute the globally distributed promotional information to televisions via a dedicated television channel. The local promotion unit is used to locally insert advertisements and other local promotional information. Local insertion is accomplished during local insertion opportunities. Local insertion opportunities may be provided at varying start times and may have varying durations. Local insertions may be made using varying media types, such as video, graphics, and text.