| 摘要 |
PURPOSE:To automate the intelligent work and to improve the efficiency in a support system for automation of marketing publicity by producing an effective life scene from the statistics of combination of life verbs, the segments, i.e., types of human beings and merchandise and times or places, i.e., desired objects. CONSTITUTION:A marketing automation support system 1 produces an effective life scene that may actually occur by the combination including at least the life verbs, i.e., the types of verbal concepts, the segments, i.e., the types of human beings, and the merchandise and the times or the places, i.e., the desired objects, by the statistical guarantee of quantitative data or base on the characteristics of merchandise/segments and the casual inevitability caused by the life culture. Meanwhile a publicity automation support system 2 adds the concrete data to the component elements of the life scene and produces a proposed life scene that is evolved into a form of a chain of acts of a certain character (segment). This proposed life scene is expanded by synthesization/ combination with dramatization of vocabularies or other proposed life scenes. So that a creative scene is obtained with charms of the original draft of publicity. |
