摘要 |
The present invention relates to the measurement of human activities through video, particularly in retail environments. A method for measuring retail display effectiveness in accordance with an embodiment of the present invention includes: detecting a moving object in a field of view of an imaging device, the imaging device obtaining image data of a product display; tracking the object in the field of view of the imaging device to obtain a track; and obtaining statistics for the track with regard to the product display.
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