摘要 |
An apparatus for composing individualized sales presentations created by various data sources from customer profiles managed by organizational hierarchy matrixes directed by multiple operating programs. The apparatus provides the means for synergistically creating and displaying customized presentations in a convenient manner for both the client and salesperson to achieve a more accurate, efficient and comprehensive marketing presentation. Organizational hierarchies of data sources are arranged so that an infinite number of sales presentation configurations can be created. Multiple microprograms automatically compose the sales presentations initiated by determinants received from client profiles stored on optical memory or smart cards, sales agent assessment of client profiles or centralized sales systems responsive to client profiles.
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