VISCOELASTIC PERSONAL CARE COMPOSITION

摘要

of the Invention A personal care composition in the form of a hair or skintreating gel containing an amount of a synthetic linearly viscoelastic cross-linked polymeric thickening agent, especially a cross-linked methyl vinyl ether/maleic anhydride copolymer, effective to render the composition linearly viscoelastic, and a method of promoting personal care by applying an effective amount of the composition to the hair or skin.