<p>A developing apparatus comprises a developing roller which conveys developer on the surface thereof by rotation in a predetermined direction, the developer being conveyed thereon to develop a latent image formed on an image-holding means. A supply roller rotates keeping contact with the developing roller and by its rotation the developer is supplied to the developing roller A regulating member regulates the amount of the developer to be conveyed on the surface of the developing roller. As a result, the supply roller is so disposed that the axis thereof is positioned lower than that of the developing roller while the top thereof is also positioned lower than that of the developing roller.</p>
