摘要 |
User-responsive marketing display apparatus has means whereby a quantitative assessment can be made of selectable factors in relation to the utilisation of the apparatus. The apparatus includes means (19) for enabling a user selectably to demand subject matter information to be displayed on a display (18); means (23) for establishing data relating to preselectable parameters (e.g. height, weight) associated with the user and means for requesting data from the user; and means (25) for collating the data for producing a profile of the user indicative of the relationship of the user to the selected subject matter. <IMAGE> |