| 摘要 |
PURPOSE: An advertising method is provided to offer a new advertising technique emphasized on putting a brand image into consciousness through advertisement recognition. CONSTITUTION: A game interface(G) contains an advertising block(100a), a quiz making block(110a), an answer input block(120a), and an answer display block(130a). The location of the advertising block(100a) is superposed with the location of the quiz making block(110a). A tournament quiz game goes on with three steps. A client is exposed to an advertisement displayed on the advertising block(100a) at an advertisement exposure section of T1 to T2. The client recognizes a quiz outputted at the quiz making block(110a) and inputs an answer through the answer input block(120a) at a quiz making and answer input section of T2 to T3. The client compares his answer with answer information transmitted from a server computer at an answer check section of T3 to T4.
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