An identification tag is in a form of a unitary flat body having a display expanse disposed outside the perimeter of a garment and a retaining portion including mutually deflectable members which receive a garment therebetween. One of the deflectable members is adapted further for receipt of a separate garment part. In a particular application the deflectable members biasingly receive the waistband of trousers therebetween and one member further engages a belt loop of the garment.