Horizontal merchandising cooler

摘要

A refrigerated horizontal drink box for merchandising soft drinks and the like is disclosed as including movable transparent doors covering individual compartments and brand name indicia carried closely beneath the transparent door disposed at such an angle to the door and to drink containers stacked horizontally in the compartment that positive brand name identification may be had without opening the door whereby advantageous advertisement positioning of the product is achieved and unnecessary opening of the door is avoided.