OPTIMIZATION OF PROMOTIONAL REWARDS

摘要

Items of a transaction and available promotions applicable to the transaction are obtained. Constraints are placed on the items and the promotions. A maximization goal is defined for a maximum reward for the transaction. The constraints, goal, and attributes of the items for the transaction are expressed in one or more equations and the equations are solved to find the maximum reward available for the transaction. The maximum reward is identified as an optimal redemption value or optimal reward value for the transaction.

主权项

1. A method, comprising:
obtaining attributes for a transaction; constraining parameters associated with the attributes; and finding an optimal reward value for the transaction based on available promotions and the constrained parameters.