发明名称 |
DYNAMIC DEEP LINKS BASED ON USER ACTIVITY OF A PARTICULAR USER |
摘要 |
Systems and methods are disclosed for dynamically providing deep links based on user activity. In one implementation, a processing device determines that an initial deep link is included in publisher digital content to be provided to a user by a publisher. The initial deep link specifies an item. The processing device determine a subset of vendors, from a group of vendors, that provide vendor digital content that enables the user to purchase the item. The group of vendors has a relationship with a deep link provider. The processing device selects one of the subset of vendors based on a history of activity of the user accessing the vendor digital content of the subset of vendors and provides a user-based deep link for the publisher digital content. The user-based deep link directs the user to the vendor digital content of the selected vendor. |
申请公布号 |
US2016196579(A1) |
申请公布日期 |
2016.07.07 |
申请号 |
US201514589804 |
申请日期 |
2015.01.05 |
申请人 |
ProGrids, LLC |
发明人 |
Koura Paul;Chapman Jacob;Lee Janghwan |
分类号 |
G06Q30/02 |
主分类号 |
G06Q30/02 |
代理机构 |
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代理人 |
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主权项 |
1. A method comprising:
determining that an initial deep link is included in publisher digital content to be provided to a user by a publisher, wherein the initial deep link specifies an item; determining a subset of vendors, from a group of vendors, that provide vendor digital content that enables the user to purchase the item, the group of vendors having a relationship with a deep link provider; selecting one of the subset of vendors based on a history of activity of the user accessing the vendor digital content of the subset of vendors; and providing, by a processing device, a user-based deep link for the publisher digital content, wherein the user-based deep link directs the user to the vendor digital content of the selected vendor. |
地址 |
Campbell CA US |