| 摘要 |
There is provided a system for rewarding economic activities in a virtual space using a reward-based mobile advertising application. The system forms the virtual organization with a plurality of branches, manages the virtual organization and an organizational structure on a branch unit basis, changes a number of branches according to the number of members, limits a number of members belonging to each branch, and limits a number of members at each position. In addition, the system evaluates performance of the members based on a performance-related activity criteria, and evaluates loyalty of the members based on a loyalty-related activity criteria. Further, the system rewards each member according to a result of the evaluated performance and loyalty thereof. |
| 主权项 |
1. A system for rewarding economic activities in a virtual space using a reward-based mobile advertising application, wherein a virtual organization is made up of members to the reward-based mobile advertising application and the economic activities are conducted by the members, the system comprising:
an organization manager configured to form the virtual organization with a plurality of branches, manage the virtual organization and an organizational structure on a branch unit basis, change a number of branches according to the number of members, limit a number of members belonging to each branch, and limit a number of members at each position; a performance evaluator configured to evaluate performance of the members based on a performance-related activity criteria that comprises at least one of installing an advertising app, executing the installed advertising app, or reviewing the installed advertising app; a loyalty evaluator configured to evaluate loyalty of the members based on a loyalty-related activity criteria comprising at least one of the following: attendance, viewing an advertisement, installing an advertising app, executing the installed advertising app, or reviewing the installed advertising app and at least some of the following: recommending a new member, posting in a community, registering a survey, or a replying to a post; and an evaluation rewarder configured to reward each member according to a result of the evaluated performance and loyalty thereof. |
