ADVERTISING CONTENT TRACKING FOR AN ENTERTAINMENT DEVICE
摘要
<p>Systems and methods of processing data from a plurality of entertainment devices are provided. The method may include: receiving user interaction information, said user interaction information comprising information regarding user interaction with an advertisement displayed on an entertainment device, said entertainment device being configured to perform entertainment content; and associating the user interaction information with venue information regarding a venue in which the entertainment device is located. The system may include: an entertainment device database including information regarding a plurality of entertainment devices configured to perform entertainment content; a storage system storing user interaction information received from the plurality of entertainment devices, said user interaction information comprising information regarding user interaction with an advertisement displayed on an entertainment device; and a processor configured to associate the user interaction information for one of the plurality of entertainment devices with venue information regarding a venue in which the one of the plurality of entertainment devices is located.</p>
申请公布号
WO2007050942(A1)
申请公布日期
2007.05.03
申请号
WO2006US42093
申请日期
2006.10.27
申请人
E-CAST, INC.;CLARK, DARREN L.;SPIELMAN, HOWARD L.;SCOTT, CHRIS D.;SCHMIDT, DAVID S.
发明人
CLARK, DARREN L.;SPIELMAN, HOWARD L.;SCOTT, CHRIS D.;SCHMIDT, DAVID S.