摘要 |
PROBLEM TO BE SOLVED: To provide a method for providing advertisement information having high advertisement effects, and to provide its server. SOLUTION: An access key, including a place where advertisements are put up or an identification symbol specific to a vehicle, is displayed in advertisements appearing in a public place, such as a street or station or a vehicle or advertisements displayed at an electronic display; and by having a user performs reading, based on the access key via portable terminal equipment 30, an advertisement information providing server 10(20) specifies the carrying place or vehicle of the advertisements from the access key, and preserves the information of the carrying place or vehicle as access history. This access history is utilized as customer information. Also, the advertisement information providing server provides proper advertisement information to a user, who makes a request according to the carrying place or the operating status of the vehicle. |