| 摘要 |
Provided is a of dynamically adjusting an online coupon, or other offer, redemption work flow presented to a consumer to mitigate effects from more limited user-interface constraints of mobile computing devices, the process including: obtaining a plurality of mobile-suitability values; receiving from a remote mobile computing device of a user, a request for offer content; ascertaining a selected merchant website at which the offer is redeemable; retrieving a selected mobile-suitability value for the selected merchant website; obtaining, from the mobile computing device, data indicative of user-interface constraints of the mobile computing device; determining to send instructions to present content on the mobile computing device, the determination being based on the user-interface constraints of the mobile computing device and the selected mobile-suitability value for the selected merchant website, and the content being suitable for the mobile computing device; and sending the instructions to present the content. |
