| 摘要 |
There are disclosed techniques for averting advertising fraud, for example a method of operating a server to deliver an online advert to a client device, the method comprising: receiving at the server, from a web document executing in a web browser on the client device, a request for an advert; in response to the request for an advert, preparing, at the server, advert code for execution within the web document at the client device so as to display the advert to a user of the client device, at least a portion of the prepared advert code being in a protected form for averting advertising fraud; and transmitting the advert code to the client device for execution on the browser for execution so as to display the advert to a user of the client device. |
