| 摘要 |
PROBLEM TO BE SOLVED: To provide a buying intention estimation program and information processor for estimating a time change in the degree of user's buying intention in electronic commerce.SOLUTION: An information processor 1 includes operation history division means 102 for dividing operation history information 111 into a plurality of periods with each operation as reference, buying intention degree calculation means 103 for calculating, in each of the plurality of periods, the degree of user's buying intention on the basis of an operation history included in the periods, and buying intention degree correction means 104 for smoothing the time change in the degree of buying intention calculated by the buying intention degree calculation means 103.SELECTED DRAWING: Figure 1 |
