小売店での買い物客の所在地に基づいた最初の決定的瞬間に買い物客の製品選択に影響を与えるシステム

摘要

Provided herein is a system or systems for influencing shoppers while they consider making purchasing decisions in a retail establishment. Specifically, the method identifies the first moment of truth and attempts to influence shoppers during a shopper's first moment of truth based on the shopper's location within the retail establishment. The method transmits an acceptable influential message and transmits the message through a communication network to a shopper tracking device, which is in close proximity to a shopper during a shopping trip throughout a retail establishment.