Dynamic video content contextualization

摘要

A method includes identifying, by a communication device, an audience including one or more viewers, generating a preference profile for the audience, correlating the generated preference profile to one or more social profiles, determining, based on the generated preference profile, the one or more social profiles, and a database of social influencers, a contextual influence, the contextual influence identifies and quantifies a possible reaction of the audience to a video content, computing a plurality of potential video advertisements from a plurality of video templates, the computing is based on the determination of the contextual influence, and ranking the computed plurality of potential video advertisements according to the contextual influence.

主权项

1. A method comprising:
recognizing, by a first communication device, a first viewer; recognizing, by a second communication device, a second viewer, wherein the first viewer and the second viewer comprise an audience to a video advertisement; generating a preference profile for the first viewer and a preference profile for the second viewer, wherein the preference profile for the first viewer and the preference profile for the second viewer comprise personal preferences and likes stored in the first communication device and the second communication device respectively; augmenting the generated preference profile for the first viewer and the generated preference profile for the second viewer with content associated with a social media profile of the first viewer and a social media profile of the second viewer; determining, based on the generated preference profile for the first viewer and the generated preference profile for the second viewer, a first social influencer associated with the generated preference profile for the first viewer and a second social influencer associated with the generated preference profile for the second viewer, wherein the first social influencer and the second social influencer cause a reaction from the first viewer and the second viewer to the video advertisement; selecting, from a database of video templates, at least one video template that matches the generated preference profile for the first viewer and at least one video template that matches the generated preference profile for the second viewer, wherein the at least one video matching the generated preference profile for the first viewer comprises the first social influencer, and wherein the at least one video matching the generated preference profile for the second viewer comprises the second social influencer, generating, in real time, the video advertisement based on the at least one video matching the generated preference profile for the first viewer and the at least one video matching the generated preference profile for the second viewer; and simultaneously rendering the video advertisement to the first viewer via the first communication device and to the second viewer via the second communication device, wherein the video advertisement rendered to the first viewer comprises the first social influencer and the video advertisement rendered to the second viewer comprises the second social influencer.