Systems and methods for identifying and analyzing internet users

摘要

This disclosure describes systems, methods, and apparatus for generating reports enhancing an understanding of Internet users based on their generated content and actions taken by others in response to the generated content.

主权项

1. A method for generating reports enhancing an understanding of Internet users based on their generated content and actions taken by others in response to the generated content, the method comprising:
collecting content or other raw data via a crawler module that accesses webpages; associating the content or other raw data with a social profile residing in or being added to a memory; calculating scores for the social profile based on terms parsed from the content or other raw data, wherein the scores are based at least in part on a number and quality of relationships between a user associated with the social profile and other users; receiving a query, via the network interface, for users fitting one or more contexts; identifying social profiles fitting the one or more contexts; and returning a report in response to the query comprising the social profiles fitting the one or more contexts wherein an order of the social profiles is based on the scores.