| 发明名称 |
METHODS AND APPARATUS TO COLLECT DISTRIBUTED USER INFORMATION FOR MEDIA IMPRESSIONS AND SEARCH TERMS |
| 摘要 |
Disclosed examples involve obtaining encrypted identifiers identifying at least one of a device or a user of the device, sending respective ones of the encrypted identifiers to corresponding database proprietors, receiving user information corresponding to the respective ones of the encrypted identifiers from the corresponding database proprietors, and associating the user information with at least one of a search term collected at the device or a media impression logged for media presented at the device. |
| 申请公布号 |
US2016087799(A1) |
申请公布日期 |
2016.03.24 |
| 申请号 |
US201514959990 |
申请日期 |
2015.12.04 |
| 申请人 |
The Nielsen Company (US), LLC |
发明人 |
Burbank John R.;Alla Madhusudhan Reddy |
| 分类号 |
H04L9/32;G06F17/30;H04L12/58 |
主分类号 |
H04L9/32 |
| 代理机构 |
|
代理人 |
|
| 主权项 |
1. A method comprising:
obtaining encrypted identifiers identifying at least one of a device or a user of the device; sending respective ones of the encrypted identifiers to corresponding database proprietors; receiving user information corresponding to the respective ones of the encrypted identifiers from the corresponding database proprietors; and associating the user information with at least one of a search term collected at the device or a media impression logged for media presented at the device. |
| 地址 |
New York NY US |
