发明名称 |
A METHOD AND SYSTEM FOR DELIVERING CONTEXT-RELEVANT CONTENT TO PORTABLE DEVICES |
摘要 |
The present invention addresses the problem of targeting advertisements to be displayed on customers' mobile devices who move through a physical location. A method for dynamic delivery of content to a user's portable device connected to an access point is disclosed which includes the steps of: analysing network traffic sent from the portable device via the access point; generating a profile for the user based at least in part upon the analysed network traffic and the location of the portable device; matching content to the user profile; and delivering the matched content to the portable device. A system for dynamically delivering content is also disclosed. |
申请公布号 |
WO2016042284(A1) |
申请公布日期 |
2016.03.24 |
申请号 |
WO2015GB00266 |
申请日期 |
2015.09.16 |
申请人 |
WITTOS LTD |
发明人 |
LAI, AMY, MAY, YENN;RARINCA, MARIUS, CONSTANTIN |
分类号 |
H04L29/06;H04L29/08 |
主分类号 |
H04L29/06 |
代理机构 |
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代理人 |
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主权项 |
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地址 |
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