System for Analyzing Patterns

摘要

A data analyzer associated with an entity determines patterns and/or sequences in user data. The analyzer may provide businesses with feedback on spatiotemporal patterns in user habits. In certain embodiments, the analyzer determines the frequency of a sequence of purchases made at a first entity immediately followed by purchases made at a second entity. In another embodiment, the analyzer determines trends in user purchases made during the weekday versus those that are made during the weekend. The results of the analysis may be used in a variety of ways, including, but not limited to merchant/consumer prospecting, and targeted promotions.

主权项

1. A system for analyzing sequences in data, comprising:
a transaction history database; a display; and a core analyzer, having a processor and memory storing instructions that, when executed, cause the core analyzer to:
(i) receive analysis measures used to identify types of information within the transaction data for analysis;(ii) access the transaction history database to obtain a first transaction data set detailing purchases made by a user at a first entity location, the user being a customer of an organization;(iii) extract, from the transaction history database, the first transaction data set, the first transaction data set including data of the types identified based on the received analysis measures;(iv) access the transaction history database of the system for analyzing sequences in data to obtain a second transaction data set detailing purchases made by the user at a second entity location within a maximum time of the purchases made in the first transaction data set at the first entity location and within a specified distance of the first entity location at which the purchases were made in the first transaction data set;(v) extract, from the transaction history database, the second transaction data set, the second transaction data set including data of the types identified based on the received analysis measures;(vi) calculate a frequency with which the purchases in the first transaction data set are made within the maximum time and the specified distance of the purchases made in the second transaction data set by the user; and(vii) generate an output with an indicator of the frequency with which the purchases in the first transaction data set are made within the maximum time and the specified distance of the purchases made in the second transaction data set by the user,wherein the output is provided on the display and wherein the output is grouped to reflect changes in a usual frequency with which the purchases in the first transaction data set are made within the maximum time and the specified distance of the purchases made in the second transaction data set by the user to determine a relationship between the first transaction data set and the second transaction data set.