AUTOMATICALLY GENERATED COMPARISON POLLS

摘要

A content item presented to a user may involve two or more topics, such as news articles mentioning athletes or actors. Users may enjoy expressing opinions about a comparison of the topics, such as personal preferences or an evaluation of talent. Presented herein are techniques for automatically generating, for the content item, a poll among the topics of the content item. The respective comparisons of a comparison set are evaluated for the topics of the content item, and a comparison relevance score is computed identifying the relevance of the comparison of the topics. The comparison having the highest relevance for the topics is selected, and a comparison question is formulated and presented to the user with the content item. Results may be tabulated and presented for the topics of the content item. These techniques facilitate user expression about the content item without depending upon user-authored polls for each content item.

主权项

1. A method of supplementing a presentation of a content item to a user, comprising:
identifying at least two topics in the content item; for respective comparisons in a comparison set, calculating a comparison relevance score of the comparison to the at least two topics; identifying a selected comparison according to the comparison relevance scores; using the selected comparison, generating a comparison question that compares the at least two topics; and presenting the comparison question with the content item to the user.