DYNAMIC IMAGE SITELINKS

摘要

Systems and methods for determining and providing dynamic content item images are provided. A data processing system can determine a content item including an image. The content item is provided for display on a device. Upon receiving an indication of interest in the image, a plurality of additional images is determined based on historical activity information associated with the device. The additional images are provided for display by the device, in place of the image. Data associated with each image includes a URL of a web page associated with a product depicted in an image. The web page enables the user to purchase the product depicted in the image.

主权项

1. A method comprising:
determining a content item including an image; providing the content item for display on a device; receiving an indication of interest in the image; determining a plurality of additional images based on historical activity information associated with the device; and providing the plurality of additional images for display by the device, in place of the image, wherein data associated with each image includes a URL of a web page associated with a product depicted in an image, the web page enabling the user to purchase the product depicted in the image.