A METHOD AND SYSTEM FOR CREATING A DYNAMIC AND AUTOMATED TESTING OF USER RESPONSE

摘要

The present invention enables large scale media testing by human testers, where each tester may see multiple pertinent media instances during a single testing session and choose the optimal overall pairings between the testers and the media instances to minimize the number of testers needed for each testing project. By increasing the number of pertinent media views produced by each tester during each testing session, the approach increases the efficiency of media testing and reduces testing costs and time.