发明名称 INCENTIVIZING COMMERCE BY REGIONALLY LOCALIZED BROADCAST SIGNAL IN CONJUNCTION WITH AUTOMATIC FEEDBACK OR FILTERING
摘要 A method for digital commerce in conjunction with a digital broadcast may comprise presenting a commercial message with a display device associated with a digital broadcast receiving device if a predetermined condition exists, wherein the predetermined condition is detected by a vehicle sensor and/or a biometric sensor included in the ancillary device; generating response information using ancillary data, wherein the response information is usable to determine an effectiveness of the commercial message in generating a response of a percipient of the commercial message; and transmitting the response information if a commercial transaction associated with the commercial message is completed. An alternative method may comprise, inter alia, determining an effectiveness of the commercial message in generating a response of a percipient of the commercial message.
申请公布号 US2015326904(A1) 申请公布日期 2015.11.12
申请号 US201514801736 申请日期 2015.07.16
申请人 Sony Computer Entertainment America LLC 发明人 MIYAKI Ken
分类号 H04N21/2668;H04N21/258;H04N21/81;H04N21/478;H04N21/4784;H04N21/442;H04N21/414 主分类号 H04N21/2668
代理机构 代理人
主权项 1. A method for digital commerce in conjunction with a digital broadcast, the method comprising: presenting a commercial message with a display device associated with a digital broadcast receiving device if a predetermined condition exists, wherein the predetermined condition is detected by a vehicle sensor and/or a biometric sensor included in the ancillary device; generating response information using ancillary data, wherein the response information is usable to determine an effectiveness of the commercial message in generating a response of a percipient of the commercial message; and transmitting the response information if a commercial transaction associated with the commercial message is completed.
地址 San Mateo CA US