发明名称 |
INCENTIVIZING COMMERCE BY REGIONALLY LOCALIZED BROADCAST SIGNAL IN CONJUNCTION WITH AUTOMATIC FEEDBACK OR FILTERING |
摘要 |
A method for digital commerce in conjunction with a digital broadcast may comprise presenting a commercial message with a display device associated with a digital broadcast receiving device if a predetermined condition exists, wherein the predetermined condition is detected by a vehicle sensor and/or a biometric sensor included in the ancillary device; generating response information using ancillary data, wherein the response information is usable to determine an effectiveness of the commercial message in generating a response of a percipient of the commercial message; and transmitting the response information if a commercial transaction associated with the commercial message is completed. An alternative method may comprise, inter alia, determining an effectiveness of the commercial message in generating a response of a percipient of the commercial message. |
申请公布号 |
US2015326904(A1) |
申请公布日期 |
2015.11.12 |
申请号 |
US201514801736 |
申请日期 |
2015.07.16 |
申请人 |
Sony Computer Entertainment America LLC |
发明人 |
MIYAKI Ken |
分类号 |
H04N21/2668;H04N21/258;H04N21/81;H04N21/478;H04N21/4784;H04N21/442;H04N21/414 |
主分类号 |
H04N21/2668 |
代理机构 |
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代理人 |
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主权项 |
1. A method for digital commerce in conjunction with a digital broadcast, the method comprising:
presenting a commercial message with a display device associated with a digital broadcast receiving device if a predetermined condition exists, wherein the predetermined condition is detected by a vehicle sensor and/or a biometric sensor included in the ancillary device; generating response information using ancillary data, wherein the response information is usable to determine an effectiveness of the commercial message in generating a response of a percipient of the commercial message; and transmitting the response information if a commercial transaction associated with the commercial message is completed. |
地址 |
San Mateo CA US |