发明名称 INSERTING PERSONALIZED INFORMATION INTO DIGITAL CONTENT
摘要 Described are methods and apparatuses, including computer program products, for personalizing video content. A server receives a request for a digital video stream from a client device and generates a first set of personalized frames to be inserted into the requested digital video stream. The server combines the first set of personalized frames and the requested digital video stream to generate a personalized video stream and transmits the personalized video stream to a downstream device. The downstream device generates a second set of personalized frames to be inserted into the personalized video stream and combines the second set of personalized frames and the personalized video stream to generate an updated personalized video stream for transmission to the client device.
申请公布号 US2015341682(A1) 申请公布日期 2015.11.26
申请号 US201514815417 申请日期 2015.07.31
申请人 FMR LLC 发明人 McDonough John C.;Stern Hadley Rupert
分类号 H04N21/2668;H04N21/234;H04N21/266;H04N21/239;H04N21/258;H04N21/2365 主分类号 H04N21/2668
代理机构 代理人
主权项 1. A computerized method for personalizing video content, the method comprising receiving, by a server computing device, a request for a digital video stream from a client device, the request including authentication data associated with a user of the client device; generating, by the server computing device, a first set of personalized frames to be inserted into the requested digital video stream, wherein the personalized frames include content data specific to the user and one or more keys corresponding to content data common to a plurality of users; combining, by the server computing device, the first set of personalized frames and the requested digital video stream by extracting one or more frames from the requested digital video stream and replacing the extracted frames with one or more frames from the first set of personalized frames to generate a personalized video stream; transmitting, by the server computing device, the personalized video stream to a downstream device; generating, by the downstream device, a second set of personalized frames to be inserted into the personalized video stream, wherein the second set of personalized frames include content data corresponding to the one or more keys; combining, by the downstream device, the second set of personalized frames and the personalized video stream by extracting one or more frames from the personalized video stream and replacing the extracted frames with one or more frames from the second set of personalized frames to generate an updated personalized video stream; and transmitting, by the downstream device, the updated personalized video stream to the client device.
地址 Boston MA US