| 摘要 |
According to the present invention, in an advertisement using a digital information display device, a personalized digital signage system can increase advertising effect, by realizing a short range wireless communication function like a Bluetooth module capable of performing pairing or broadcasting recognition in a previously established adjacent area with a user terminal such as a mobile phone and a smart phone in the digital information display device, and then displaying a normal advertisement content for advertising to unspecified individuals before broadcasting recognition or pairing with the user terminal in the digital information display device, and displaying a user customized advertisement content after broadcasting recognition or pairing with the user terminal. |
