INFORMATION PROCESSING SYSTEM THAT ANALYZES PERSONAL INFORMATION, AND METHOD FOR ANALYZING PERSONAL INFORMATION

摘要

The present invention provides an information processing system that can secure anonymity of personal information sent from a terminal to a server from the terminal side. The information processing system is provided with: a means for storing information recommendation rules indicating the level of recommendation priority of each unit of recommendation information presented to a user; a means for generating feedback information for updating the personal information of the user with respect to the information recommendation rules, generating anonymized feedback information by anonymizing the feedback information, and outputting the result; and a means for updating the information recommendation rules using the anonymized feedback information.

主权项

1. A personal information analyzing system, comprising:
an information recommendation rule storing unit which stores an information recommendation rule indicating a level of recommendation priority of each unit of recommendation information presented to a user; an anonymized feedback information generating unit which generates feedback information, which is used for updating personal information of said user with respect to said information recommendation rule, by use of personal information of said user and said information recommendation rule, generating anonymized feedback information by anonymizing said feedback information, and outputting said anonymized feedback information; and an information recommendation rule updating unit which updates said information recommendation rule using said anonymized feedback information.