Mobile communication device for delivering targeted advertisements

摘要

A mobile communications device comprising a location sensing system, producing a location output; a memory, storing a set of locations and associated events; a telecommunications device, communicating event and location information between a remote system and said memory; and a processor, processing said location output in conjunction with said stored locations and associated events in said memory, to determine a priority thereof.

主权项

1. A mobile system, comprising:
(a) a location determining system configured to determine a location of the mobile system; (b) a wireless data communication system; (d) a user interface; and (e) a controller configured to receive the determined location from the location determining system and to present at least one commercial advertisement through the user interface, which is received through the wireless data communication system, the at least one commercial advertisement being selected from a plurality of advertisements based on at least a respective pertinence, wherein the respective pertinence is a function of both a proximity of the determined location to a location associated with the advertisement, and an importance associated with the advertisement comprising a travel direction of the mobile system.