摘要 |
The present disclosure discloses a display control method and apparatus for multimedia data, and belongs to the field of Internet technologies. The method includes: acquiring a ratio of a total real display count to a total planning display count corresponding to each display area within a first time period, determining the ratio as a data display rate of each display area within the first time period, and controlling, according to the data display rate of each display area within the first time period, multimedia data displayed in each display area. In the present disclosure, a data display rate of each display area within a first time period is acquired, and multimedia data displayed in each display area is controlled according to the data display rate of each display area within the first time period, so that stability of accuracy of a control result is improved, and a control effect is enhanced. |