USER INTEREST RECOMMENDING METHOD AND APPARATUS

摘要

Disclosed is a user interest recommending method and apparatus, where the method includes: obtaining, according to user-generated content of a social network, interest label information of users; clustering, according to the obtained interest label information, users having a same category of interest labels to form a cluster; and recommending interest labels of the users in the same cluster to the users in the cluster, and/or recommending the users in the same cluster to one another as friends with same interests. Because the interest labels of the users are obtained from user-generated content, accuracy of matching the interest labels is high. The interest labels or friends are recommended to the users in the cluster that is formed based on high accuracy, so the recommending accuracy is high, which improves recommending efficiency and the user interest labels.

主权项

1. A user interest recommending method, comprising:
obtaining, according to user-generated content of a social network, interest label information of users; clustering, according to the obtained interest label information, users having a same category of interest labels to form a cluster; and recommending interest labels of the users in the same cluster to each of the users in the cluster, and/or recommending the users in the same cluster to one another as friends with same interests.