发明名称 METHOD FOR PROVIDING IN CONTENT INFORMATION AND FACILITATING ONLINE PURCHASES USING A VIDEO BEING PLAYED IN AN ELECTRONIC DEVICE.
摘要 <p>The present invention is method for providing in-content information and facilitating online purchases using a video being played that is displayed on a display screen of an electronic device, wherein said information and said purchases are associated with one or more content items occurring in said video at a particular instant of time. Hence, the method overcomes the challenge faced by normal video advertisements where they are limited to providing awareness or telling stories or conceptualizing an image about related subject matter (product, information, organization, etc.) and do not provide an outlet or a platform to actually carry on further for going ahead to purchase or get more information about the subject of the advertisement. In the present invention, the subject matter (content item of the video) is not only presented visually to a user, but also more information about them and their purchases are provided.</p>
申请公布号 IN2483MU2013(A) 申请公布日期 2015.06.26
申请号 IN2013MU02483 申请日期 2013.07.26
申请人 AMIT KUMAR JAIN 发明人 AMIT KUMAR JAIN
分类号 H04N21/422;H04N21/475 主分类号 H04N21/422
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