| 摘要 |
The present invention provides systems, methods, and computer program products for ranking and selecting travel-related search results for display to a traveler. The system may receive data identifying a preferred travel proposal from each of a plurality of travelers, and analyze the data to determine a value utility function. The value utility function may then be used to assign a relative utility to travel proposals identified in response to a search query from a traveler. Additional data relating to a pricing sensitivity of a payer may be received from an entity paying for travel, such as a corporation or other business entity. The system may analyze the pricing sensitivity data to define a price utility function that quantifies the price of each travel proposal. A composite utility function that is a weighted sum of the value and price utility functions may be used to select search results for display to the traveler. |
