摘要 |
A system and method for creating dynamic landing pages based upon information contained within the HTTP referrer header which contains a referring URL and any search terms should the referring web site be a search engine. In particular, advertising may be targeted towards a search engine user 6 by using leaked search terms as keywords to search for products of interest and populate the landing page accordingly. The resulting landing page may thereby comprise more relevant information or advertising and aid in maintaining a users interest or promoting their custom. Furthermore, this configuration overcomes the restrictions in capacity and functionality offered by an advertising campaign server in connection with a search engine. |