System, method, and computer program for refining a set of keywords utilizing historical activity thresholds

摘要

A system, method, and computer program product are provided for refining a set of keywords utilizing historical activity thresholds. In use, a set of keywords is identified. Additionally, historical activity related to the set of keywords is determined. Further, the historical activity is compared to at least one predefined threshold. Moreover, an action associated with refining the set of keywords is automatically performed, based on the comparison.

主权项

1. A computer program embodied on a non-transitory computer readable storage medium containing instructions that when executed by a processor cause a computer to:
identify a set of keywords, the set including a plurality of keywords; determine historical activity data indicative of activity previously performed with respect to the set of keywords, including determining for each keyword of the plurality of keywords a portion of the historical activity data involving the keyword; compare the historical activity data to a plurality of predefined thresholds, including for each keyword of the plurality of keywords, comparing at least a threshold predefined for the keyword to the portion of the historical activity data involving the keyword; and automatically perform an action for refining the set of keywords, including removing a keyword from the set of keywords, when a result of the comparison indicates that the portion of the historical activity data involving the keyword does not meet the threshold predefined for the keyword.