Missing String Compensation In Capped Customer Linkage Model

摘要

The present disclosure extends to methods, systems, and computer program products for determining customer linkages between a plurality of customer profiles and providing missing cost values in the attribute fields.

主权项

1. A method for determining the similarity of a plurality of electronic records representing a customer and having missing attributes comprising:
receiving a plurality of records comprising customer information, by a network server, wherein the records comprise attributes of the customer; comparing attributes from the records to determine similarity between corresponding attributes of the same attribute type from within the first and second records; wherein the attributes are compared as a string of computer readable characters; determining if the records are missing attribute values in attribute fields; assigning missing cost value to missing attribute fields; assigning a cap values for attribute types; deriving an attribute distance measure between the corresponding attributes of the records; calculating an overall distance measure between the corresponding attributes of the records from a calculated combination of a plurality of attribute distance measures; making a determination of similarity between the corresponding attributes of the records represent the same customer if the overall distance measure falls below a predetermined threshold; and recording the determination of similarity into computer memory associating the plurality of records with the customer.