摘要 |
An information provision device acquires a keyword which is specified from a webpage wherein an advertising display region for displaying advertising is disposed, selects advertising corresponding to the keyword as candidates for display from a storage means which stores information of a plurality of pieces of advertising, and specifies, from the candidates for display, advertising to be displayed in the advertising display region in the webpage. When an unspecified candidate for display among candidates for display from the same advertiser as the specified advertising to be displayed satisfies a prescribed condition, the information provision device determines that candidate for display and the advertising to be displayed as advertising to displayed in the advertising display region. |