| 摘要 |
Disclosed in the present specification are a multimedia commerce service device and a method thereof. According to the present invention, the multimedia commerce service device and the method thereof includes a communications module which transmits or receives data; a storage module which stores first data received from a CPE, second data received from a brand server, and third data about product purchase of a user received from the CPE; an analytical module which determines the purchase level of the user by analyzing the first, second, and third data; an editorial module which edits the composition of a browser screen for a multimedia commerce service provided for the CPE according to the determined purchase level of the user; and a controller which controls the communications module, storage module, analytical module, and editorial module and provides the edited browser screen for the CPE according to the purchase level of the user. |
