| 摘要 |
The present specification discloses an associated content providing apparatus. The apparatus comprises: an associated content information collecting unit which collects information on first content, which is selected by a user, and first associated content, associated with the first content, and information on second content, which is selected by a user before selecting the first content, and second associated content, associated with the second content; an associated content information changing unit which changes the information on the first associated content by reflecting at least one of a comparison result obtained by comparing the information on the first associated content with the information on the second associated content and a relation degree between the first and second content; and an associated content providing unit which provides the information on the first associated content, which is changed by the associated content information changing unit. |
