System and method for providing advertising on a device

摘要

A display system and method of advertising, includes, in one embodiment, loading a graphic advertisement onto a computer-readable medium of an electronic device. The graphic advertisement is or has a time passage indicator for indicating the passage of time. An idle-time sensor determines an idle-time period in which updated application information is not presented on a display of the device due to, for example, data processing activity by the processor, data transfer activity, congestion or latency in the network, or any other activity that occupies resources in the device to delay or temporally preventing updating of the display. The graphic advertisement is displayed when the device is in the idle-time period, animated to indicate the passage of time, and removed after the idle-time period has ended.

主权项

1. A method of advertising via a device accessing a network, the device having a computer-readable medium, a processor, a display, and a first time passage indicator to indicate a passage of time during idle-time periods, wherein the first time passage indicator is disposed on or in the computer-readable medium, the method comprising:
loading a second time passage indicator onto or into the computer-readable medium of the device before detecting a first idle-time period, wherein the second time passage indicator is different from the first time passage indicator and the second time passage indicator (i) is representative of a graphic advertisement and (ii) indicates a passage of time during the first idle-time period; updating application information on or in the device and thereby providing the first idle-time period; displaying the second time passage indicator on the display of the device during the first idle-time period, wherein the first idle-time period includes a time corresponding to updating application information on or in the device and wherein the graphic advertisement of the second time passage indicator is associated with an entity, product and/or service; and animating the graphic advertisement of the second time passage indicator on the display of the device during at least a portion of the first idle-time period.