Methods and apparatus to identify media

摘要

METHODS AND APPARATUS TO IDENTIFY MEDIA Methods and apparatus for identifying media are described. An example method includes determining application identification information for a media presentation application executing on a media device, determining a first watermark for the application identification information from a lookup table, requesting media identification information for media from the media presentation application, determining a second watermark for the media identification information from the lookup table, inserting the first watermark in the media prior to output of the media by the media device, and inserting the second watermark in the media prior to the output of the media by the media device. First Named Inventor: Gavin McMillan Attorney Docket No. 20004/80267US01 FACILITY MEDIA 110 PROVIDER 102--l IDENTIFICATION API MEDIA GENERATOR 121 APPLICATION 126 --- 120 WATERMARK RENDERING GENERATOR 127 ENGINE