SYSTEM AND METHOD FOR OPTIMIZING MOBILE DEVICE COMMUNICATIONS

摘要

A system and method for optimizing mobile communications with one or more message recipients is disclosed. The system is configured to create a unique URL and send it to a message recipient via an appropriate communication platform. The system waits for the unique URL to be requested and logs information from the web browser associated with the mobile communication device used to access the unique URL. The system may use this information to direct the mobile device user to a dynamically created web page. This methodology can be used to improve immediate and future communications by tailoring the message content and communication platform according to the message recipient's mobile device. The dynamic web page may also be configured to prompt the message recipient to execute a desired action, including downloading a compatible mobile app and changing message delivery preferences in order to optimize communications with the message recipient.

主权项

1. An apparatus comprising:
at least one processor; at least one memory coupled to the at least one processor; a database residing in the at least one memory; at least one message recipient profile residing in the at least one memory, the at least one message recipient profile being associated with a message recipient; a URL mechanism residing in the at least one memory, the URL mechanism being configured to:
create a unique URL;send a message containing the unique URL to a mobile communication device associated with the message recipient;capture a plurality of mobile communication device parameters when the unique URL is accessed by the message recipient; andstore the plurality of mobile communication device parameters in the at least one message recipient profile.